![New store concept New store concept](https://www.textilwirtschaft.de/gallery/media/16759/323469-detailp.jpeg)
New store concept "Mitte Garten: H&M premiere in Berlin: Third party brands, events and digital tools for the first time
![H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience | Turnpike Group H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience | Turnpike Group](https://resources.mynewsdesk.com/image/upload/b_auto,c_pad,h_628,q_auto:good,w_1200/pwzh8a8usovua7qbgay9.jpg)
H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience | Turnpike Group
![H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience - Microsoft News Centre Europe H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience - Microsoft News Centre Europe](https://news.microsoft.com/wp-content/uploads/prod/sites/93/2019/10/MITTE-GARTEN_02.jpg)
H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience - Microsoft News Centre Europe
![H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience - Microsoft News Centre Europe H&M opens a new miniature flagship in the heart of Berlin, blending physical and digital shopping with a carefully curated, tech-led and customer-centric shopping experience - Microsoft News Centre Europe](https://news.microsoft.com/wp-content/uploads/prod/sites/93/2019/10/Untitled-2-1024x682.png)